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Show Outline:

- a discussion on starting a business. Its probably time to just do it already!!

- Develop your business as you go, don’t wait for perfection to start since the moment you start will reveal how far off the mark you were through your whole planning process

- The value of bootstrapping, its better than you think and even recommended for those seeking venture money!

- Analysis Paralysis is a danger… start with something half-done and closely nurture any customer relationship to ensure a good experience regardless of your products beta-like shortcomings.

Twitter has been around for some time now and I have had an account for a lot of that time.  I did not begin using it regularly until just a few weeks ago (month or so? eh, a bit now).  I had a small handful of updates and a few followers but honestly, I just could get it.  I could see it for celebrities and others who looked for the cult following but I just couldn’t grasp it for me, my use.  I shot out a snippet here and there but all in all, maybe once a month.  So I did not use it myself nor did I really follow anyone.  I obviously was following some technically, but I never got on and really used it or check updates, feeds, the tweets of others.  I heard guru after guru say how they loved Twitter and are making all this money and getting success from Twitter but I couldn’t grasp it still.

The Turn to Twitter

Finally, one day I am speaking with an associate about Twitter and other technologies when he made the simple comment about utilizing it as an aggregator and the light finally clicked on!  I fairly regularly surf for new articles, content, reviews, etc.  I may as well share the wealth with others!  If you have ever seen my twitter updates, 90% of them are interesting articles, posts, and other tidbits from around the web.  I rarely, practically never, respond to direct messages (dm’s) or other more active forms of twitter use.  I do re-tweet from time to time and now I actually follow others in search of good articles, ideas, etc.  So my use, both in posting and reading, is looking for thought provoking tidbits, articles, and blogs.  Now, I’m not saying the other uses are not valuable, only that I haven’t found them to be for me (at least not yet). Twitter tends to be one of the biggest traps when attempting to regulate the information flow.  It is a matter of balance as well as efficient and effective utility.  At this point it is neither efficient nor effective FOR ME.  I definitely have to emphasize this as me sharing my use.  I am keen to the fact that others have found additional means of value and power to them!

I find the use of a mind map as a great tool to add to the entrepreneurial tool-belt.  It allows you to “brain-dump” in a relatively organized manner while giving you a graphical representation of idea relationships, an additional dimension to your ideas.  It is not the “ultimate” tool (one probably doesn’t exist) but one I find very useful.  It plays a stage in the planning and strategy portion of my mind and allows me to organize the “chaos” that rolls around in my head (at least a good attempt at it). I then can translate and communicate the thoughts however necessary.

I currently use a free open-source program called MindMap (see here).  It is simple, easy to navigate, easy to understand, and offers the ability to use it how you want to.  Of course, it’s also free! Which is nice, especially for the bootstrapper.  I currently use the 0.90 rc3 beta and have had no problems or glitches so far.  I then am able to translate the mind maps to business plans, strategy papers, blog posts, or simply send them anywhere as a PDF or whatever I want.

If you have any solutions that you like more, let me know!